For nearly three decades, Brent’s Place has been a place of hope, healing, and belonging for patients and families facing some of life’s most difficult moments. While the ways we serve families have grown, the heart of Brent’s Place has remained constant.

Today, we’re excited to introduce a refreshed Brent’s Place brand—one that better reflects who we are now and where we’re headed next. 

More Than a New Look

This refresh is an evolution, not a reinvention.

As Brent’s Place prepares for an exciting period of growth, we want our brand to tell the full story of who we have become: a leader in medical housing serving both pediatric and adult patients and their families, and providing far more than a place to stay.

Brent’s Place combines medically safe housing, individualized wraparound support and genuine human connection to create what we call a healing neighborhood—a community where families have the stability and support they need to focus on healing. 

Honoring Our History, Looking Ahead

For 29 years, our house icon has represented the safety and support Brent’s Place provides to families during a medical crisis. Our refreshed logo carries that symbol forward in a more modern form—and introduces another symbol of hope that has long been part of the Brent’s Place story: the star.

In our new identity, the house and star come together to represent what Brent’s Place provides every day: a safe place to call home and hope for the journey ahead. 

A refreshed color palette, fonts, and design system complete the new look, bringing greater energy, accessibility, and flexibility to the way we communicate.

Ready for What’s Next

As we look toward expanding our reach and welcoming more families, our refreshed brand gives us a stronger, more inclusive way to share our mission with the families, healthcare partners, donors, volunteers, and friends who make this work possible.

In the coming weeks, you’ll see our new look across our website, social media, communications, and throughout Brent’s Place.

Our heart hasn’t changed. Our commitment to families hasn’t changed. Our look has grown to match the Brent’s Place of today—and the future we’re building together.

Welcome to the next chapter of Brent’s Place.

Sean Meyerhoffer

CEO, Brent’s Place

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